October 18, 2021

Lindsey Myers: Personifying Strategic Leadership

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There are very few people who find their fulfillment in helping others. They feel complete when they see others succeed and have made it the purpose of their lives. Passionate about helping others overcome limitations & succeed is Lindsey Myers Founder and CEO of Concrete Blonde Consulting. With a strong will to empower leaders, Lindsey launched NYC-based Concrete Blonde Consulting (CBC) in 2016 and since then has led many leaders to astonishing levels of success by not only building brand reputations but also utilizing PR to build revenue and impact the bottom line. Lindsey leads by example and displays superior analytical, critical thinking, and leadership abilities.

We caught up with Lindsey to find out the secrets to her business success, the challenges she faces as a women leader, and why focusing on finding new solutions is the best approach to overcome them. 

Developing ‘Profit and Growth Solutions’

Lindsey Myers: “I founded CBC with the vision of creating a more result and business-minded marketing company that is devoted to a personalized experience for each and every client. We offer customized solutions to help businesses and organizations clarify their vision, set goals, create a strategy and then implement tactics for execution. The aim is to provide seamless ways to help clients keep moving forward and attain new achievements. I was also inspired by the opportunity to create a company that would be more aligned with my own personal lifestyle views. I believe that my ability to ask clients questions and help them discover their authenticity before moving forward is one of the most valuable services we offer to those we serve. We begin each client journey with a deep dive and a plethora of questions aimed at determining the heart of our client’s vision, goals, and values. Then, we go to the drawing board and create a unique strategy utilizing a variety of tactics and 16+ years of expertise to attain those goals. Taking the time to go through this process at the beginning typically allows us to provide creative win-win solutions we would not arrive at under other circumstances.”

Letting work do the talking

Lindsey Myers: “I’ve encountered numerous barriers from competition with other firms to the way I am treated by male counterparts (clients, co-workers, and in the community at large). There are also numerous issues with funding as female founders make up a very small percentage of those to receive financial support. I wish I could tell you that I found a way to overcome these obstacles, however, I still encounter them on a regular basis. The only coping mechanism I’ve discovered is to keep producing high-quality work and move forward in the most respectable way possible in each situation.”

Recognizing the power within

Lindsey Myers: “I see myself as someone who is skilled at analyzing current global marketplaces and using that information to identify areas for growth. The path to that change is always found within the people you lead. I believe one of the key skills necessary for solid leadership is being able to identify talent and nurture that development in a way that is beneficial to the entire organization. As a female leader, I believe demonstrating the ability to command a group of people efficiently and effectively is necessary to gaining support and inspiring confidence. Hence the highlights in my journey are always found in bringing out the best in the talented people you lead. Inspiring people to work together to reach goals and watching a team get there together is always my greatest joy. The challenge is typically exactly the same. Diversity is typically the best way to build a strong team and bringing unity to diverse views, backgrounds and experiences are typically challenging.”

“I founded CBC with the vision of creating a more result and business-minded marketing company that is devoted to a personalized experience for each and every client.”

– Lindsey Myers

Barriers to women leadership 

Lindsey Myers: “I see childcare and funding to be two of the largest hurdles in my adult career. In fact, funding for all female entrepreneurs is always a large hurdle to overcome. It takes money to make money and if you can’t get past that hurdle, it will continually stunt your growth. I’ve also personally experienced an immense amount of sexual harassment throughout my career that has been detrimental to both my trajection and my mental health. Women leaders work as hard as men, yet they do not get enough recognition for their work. Over the years I’ve worked with women in every possible role imaginable and I’ve yet to find a job that a man is capable of accomplishing that can’t also be executed by a woman.

If we are talking about young female leaders, then I would also add the importance of access to education. From what I’ve seen, ensuring they have a stable and safe home environment with internet access, food, clean water, and basic medical care are important factors. Finally, if women do not have the capability of creating independent wealth, they will be forced to make decisions that will inhibit the path of their careers. The strategies that I believe will be the most effective to nurture next generation of women leaders is to begin in early youth, we need to examine how we are raising our children.”

Inspired by the best

Lindsey Myers: “I have a long list of female role models from modern-day women like Oprah Winfrey and Michelle Obama to Shonda Rhimes and Martha Stewart. I’m also a big fan of Golda Mier, the fourth prime minister of Israel and if we’re including fictional characters too, let’s add Dagny Taggart and Wonder Woman!

I’ve had several women who were mentors to me from teachers, other professionals, and even in a few cases strong female clients who provided valuable advice and wisdom. I like to believe that we have the opportunity to be mentors in a variety of ways (not always structured) and I try to provide that to anyone who shows a willingness to learn. I’m a big fan of Female Founders Fund in NYC and have attended several of their events and always found them enlightening and engaging.”

Maintaining a healthy work-life balance

Lindsey Myers: “My favorite way to unplug is always movement and nature from taking a walk outside to simply sitting on a bench and taking some deep breaths. A long drive through the countryside always brings me joy too. I love reading science fiction and always enjoy exploring the larger ethical and philosophical issues they raise. My favorite streaming channels are Paramount+, Netflix, and Apple TV+ and I’m currently completely addicted to Ted Lasso. I’m also a fan of Podcasts and originally fell in love with Oprah’s Super Soul Sunday — next up is a few with Brene Brown.”

Find new solutions

Lindsey Myers: “To aspiring women leaders I would say, don’t give up! We all face challenges and adversity throughout our lives. We all make mistakes and we all fail at times. I feel as though life isn’t “easy” for anyone and the most distinguishing factor is always your willingness to keep trying and keep finding new solutions.”

The road ahead

Lindsey Myers: “My current goals involve personal career growth and I’m working on developing my skill set, maintaining strong physical and mental health, and enhancing my relationships. I’m currently exploring new opportunities from clients who are aligned with my personal and professional values, politics/political activism, writing a book, and founding a non-profit organization aimed at helping victims of domestic violence.”

“Women leaders work as hard as men, yet they do not get enough recognition for their work. Over the years I’ve worked with women in every possible role imaginable and I’ve yet to find a job that a man is capable of accomplishing that can’t also be executed by a woman.”

– Lindsey Myers

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